Beauty Launches

CHI Launches Tone & Gloss Demi-Permanent Hair Toner Line

The new collection comes in 22 shades and has a no-drip application method.

July 17, 2024

Assistant Editor

CHI launched a new Tone & Gloss range of ammonia-free demi-permanent cream hair toners. The new collection helps professionals “fine-tune the tones on pre-lightened hair.”

The range comes in 22 shades and has an easy-to-use, no-drip application and a quick processing time of 20 minutes.

CHI’s new collection caters to all hair types and serves a broad spectrum of purposes, including neutralizing unwanted undertones, introducing tones, glossing, enhancing, and refreshing hair color.

It is designed to help balance overall hair color for consistent results, provides seamless blending between shades for a personalized look, and leaves hair glossy, sleek, and visibly healthier after each use.

The formula is enriched with CHI’s Hue Definition Technology incorporating a blend of Aloe Vera, Hyaluronic Acid, and Silk Protein, to help enhance the depth and dimension between each strand, resulting in a more vibrant shine.

Although ideal for pre-lightened hair, the range can be applied during coloring and toning techniques to influence the overall color results.